

La colaboración entre el Centro Mexicano para la Filantropía (Cemefi) y the Charities Aid Foundation (CAF) es fundamental para generar conocimiento sobre el sector social en México y su relación con el entorno global.
Los resultados de la edición 2025 del Informe Mundial de la Generosidad (WGR) resaltan datos relevantes sobre la dinámica de la generosidad en el país. Más de la mitad de los encuestados (52%) afirmó haber donado a una causa social, en comparación con el promedio mundial del 61%.
Un hallazgo significativo es que el 49% del valor de las donaciones se destina directamente a individuos, por encima del promedio mundial. Esto refleja un sistema de apoyo sólido basado en la confianza interpersonal y constituye una fortaleza del tejido social. Sin embargo, también plantea el reto de canalizar esta solidaridad hacia mecanismos más estructurados dentro de las organizaciones. Además, el hecho de que la mayoría de las personas perciba un impacto positivo de las organizaciones en sus comunidades coexiste con una demanda de mayor transparencia y mejor comunicación de este impacto como condiciones para incentivar aún más las donaciones. Estos elementos demuestran que el reto para el sector en México no radica únicamente en movilizar más recursos, sino también en consolidar la confianza, la visibilidad y la colaboración entre los actores involucrados.
The collaboration between the Mexican Center for Philanthropy (Cemefi) and the Charities Aid Foundation (CAF) is key to generating knowledge about the social sector in Mexico and its relationship with the global environment.
The results of the 2025 edition of the World Giving Report (WGR) highlight relevant data on the dynamics of generosity in the country. More than half of those surveyed (52%) said they had donated to a social cause, compared to the global average of 61%.
A significant finding is that 49% of the value of donations goes directly to individuals, above the global average. This reflects a close-knit support system based on interpersonal trust and constitutes a strength of the social fabric. However, it also poses the challenge of channeling this solidarity toward more structured mechanisms within organizations. Furthermore, the fact that most people perceive a positive impact of organizations in their communities co-exists with a demand for greater transparency and better communication of this impact as conditions for further incentivizing donations. These elements demonstrate that the challenge for the sector in Mexico lies not only in mobilizing more resources, but also in consolidating trust, visibility, and collaboration among stakeholders.
How often did you give money away in 2025, either to charity, a person or family in need, or to a religious organisation?
The average proportion of income people gave to each of the three donation routes, and overall.
What would you say are the main reasons that you gave / did not give money away in 2025?
Which cause(s) did you donate to / do unpaid voluntary work for in 2025?
Of the total value of your donations to charities in 2025, approximately how much went to each of the following?
To what extent, if at all, have charities had a positive or negative impact in your local community, or have they made no difference?
For the last charity that you gave money to, how did you first find out about them?
How trustworthy do you tend to find each of these types of charities?
How could charities encourage you to donate in 2026?
Of the xx% that did unpaid, voluntary work in 2025 that benefitted people other than their family or friends, how many shifts did they do?
Think about the opportunities you have to get involved in making positive changes to society (whether locally or further afield). Which best describes your perspective?
"The Government encourages people to give to charity." Do you...

The Mexican Center for Philanthropy (Cemefi) is a cross-sector collaborative community of organizations, businesses, and individuals committed to advancing social responsibility, philanthropy and citizen participation for fair social change. Founded in 1988 as a space for dialogue and collective action, Cemefi has grown into a network that connects and strengthens diverse actors across sectors.
With more than 1,500 members — including foundations, associations, universities, companies, and individuals — and over 5,000 users of its services, Cemefi provides a platform for collaboration. It also works with 19 allied organizations in 21 states across Mexico, supported by over 70 collaborators and 130 volunteers in its governing bodies.
Cemefi enables knowledge creation and exchange, develops tools for organizations and enterprises' measurement and evaluation, convenes initiatives, strengthens capacities and fosters synergies. Through these efforts, it seeks to amplify the contribution of social actors and advance shared causes with a sense of responsibility and solidarity.